This week on What's Up Wednesday, we have three new products for you to check out, plus a little inside information to help you get a jump on some of the new merchandise coming for 2026.
From the 2026 pin collection, it's the 54 medallion. This collectible coin features the number 54 on one side and on the other side, a flag balloon floating down Route 66 in honor of its 100th anniversary. and the 250th anniversary of the USA. The medallion comes packaged in a hard plastic case, adding an extra touch to this special collectible. Grab a few and share one with someone special.
From the clothing collection, we have a new thermal T-shirt for you. This long-sleeve orange shirt features a logo on the left chest in colors that match this year's *The Scenic Route* theme. With unisex sizing and styling, it's a great option for the entire family.
The third new item this week is perfect for the young reader in your life. Inspired by the beloved TINY the Fire Dog Hot Air Balloon, this heartwarming children's book shares important life-saving safety messages in a fun and engaging way for kids and families alike. Created by retired firefighter/paramedics and commercial hot air balloon pilots Henry Rosenbaum and Robby Dawson, the story combines their passion for community safety, adventure, and flight into an unforgettable reading experience.
Now for a little inside information. The 2027 calendar is about to go to print and is expected to be available in late July. The official poster is also heading to the printer and should be available in mid-July. And our friends at Balloon Fiesta Live! have just completed recording an entire special edition focused on all things merchandise. Debuting in just a couple of weeks, you'll get a first look at the complete line of pins, keychains, magnets, ornaments, and much of the clothing currently in production or preparing for release. We'll have more details next week on how you can tune in.
As always, thanks for your support of Balloon Fiesta and Balloon Fiesta Stuff.